MINI: Online Flash Sale Platform

Objective/Brief

MINI aims to boost online sales by creating an online platform for reserving MINI vehicles for the first time in Thailand. They plan to promote this online platform for a limited edition model, with only 25 units available for reservation exclusively through the online booking system.

Challenge 

Create a compelling experience to instill confidence and encourage decision-making among potential buyers for a high-involvement product category through the online channel.

What we do

• UX (User Experience) Design: We design features and functions with a focus on convenience, completeness, and security, ensuring mobile accessibility.
• Booking and Queueing System: Facilitate convenient and efficient reservations, ensuring a seamless process.
• Payment Gateway Integration with OMISE: Provide secure, user-friendly, and trusted payment processing.
• Adherence to International Security Policies: Ensure the highest level of security.
• Monitor During Campaign Activation: Offer continuous support during the campaign.
• Performance Report: Summarize usage data to inform future product development.